Samsung Unveils the latest Digital Camera Family in the Middle East
0 Comments | Al Bawaba, Mar 30, 2010
Samsung Digital Imaging Company Inc., a market leader and award- winning innovator in consumer electronics, today unveiled the latest digital camera line-up; Samsung’s 2View family of PL150, PL100, the enhanced ST5500 Dual LCD line up, the high zoom WB650 and the water proof camera WP10.”We understand that consumers are continually seeking a great-looking camera which brings together high-end styling, beautiful image production and, above all, ease-of-use features including enhanced lens capabilities, revised angle technology and refined product design, for effortless performance.” said Mr. Ram Modak, General Manager of the Digital Imaging Division of Samsung Gulf Electronics. “Our new line-up and deliver on the need for consumers to have a camera that does it all. They are convenient and easy-to-use, but still retain style and an element of fun; after all, this is what photography is all about”
“The introduction of the Samsung 2Veiw camera in 2009 was one of the most successful digital camera introductions in Samsung’s history. The ST550 and the ST500 broke new grounds and surpassed industry expectations thanks to Samsung’s advanced imaging technologies. We’re proud to add to the momentum generated by the launch of these cameras by extending the 2Veiw family with the PL150 and the upgraded version ST5500 that will bring new features to the table and be available at a competitive price to accommodate a wide range of budgets.” Mr. Modak continues.
PL150The new Samsung 2Veiw PL150 comes fully equipped with a true colour-filtered 12.4 mega-pixel CCD, providing sharp and detailed images. Whether taking pictures indoors or out, shooting a landscape or friends around a table, the PL150′s 5x optical zoom, 27mm-wide angle lens gives you a wider shooting range from a shorter distance. The PL150 is also paired with Samsung’s Advanced Dual Image Stabilization (IS) technology to help consumers capture crystal clear, blur-free images. Designed to simplify the way consumers take a photograph, Smart Auto (Still & Movie) ensures that users never have to worry about their photos being washed out, too dark or out of focus.PL150 also features Samsung’s Perfect Portrait System a series of automatic technologies which take the guess work out of shooting beautiful portraits. Key features of this system are Samsung’s Smile Shot, Blink Detection, Red-eye Fix, and Beauty Shot technologies which allow consumers to capture their subjects looking their best. The new Samsung’s 2Veiw PL150 boasts the company’s elegant Touch of Colour (ToC) finish; this incorporates a hint of colour which is naturally blended into the deep black body of the cameras for an attractive crystalline appearance, making the new PL150 as stylish as it is advanced.
The PL150 also feature a slanted design, which places the back of the camera at a seven degree angle. This subtle design accent provides users with further options for taking impressive self- portraits and group shots.
ST5500Another addition to the Samsung 2View line-up is the ST5500. The new camera redefines photography by bringing together intuitive user interfaces and impressive yet simple features to get the most from your camera and truly enjoy your photography experience. Samsung has also added class-leading features such as a bright 3.7″ WVGA, AMOLED touch screen and an oversized lens to create a chic package that will define the future of the compact camera market.
A further premium design enhancement is the ‘da Vinci-inspired design’ of the lens technology, based on Leonardo da Vinci’s famed habit of writing notes backwards to be read later using a mirror. This method ensures that when the camera is turned on, the lens barrel extends automatically and the image’s specifications (focal length and aperture) appear in the concave reflective lens rings instantaneously.
The ST5500 shoot in 14.2 mega pixels, often a characteristic of bulkier, heavyweight cameras, and this image quality, alongside the premium lens and 7x optical zoom, ensures crisp, clear, shots every time. The ST5500 also comes equipped with an account with mobile hotspot provider Boingo, delivering broadband speeds in the palm of your hands at more than 100,000 Wi-Fi hotspots across the world.
WB650 Samsung WB650 is the first to combine a 24mm ultra wide angle lens with an up close and personal15x optical zoom
samsung t479